Monthly Archives: April 2013

WPO is the new SEO.

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The online world is filled with acronyms. URL (universal resource locator). HTML (hypertext markup language). SEO (search engine optimization). And now, WPO (web presence optimization). WPO is one of the best projects a any small business, including funeral homes and cremation societies, should undertake to ensure your business is coming up first when prospective customers   …Continue Reading

Your funeral home got a bad review on Google. Now what?

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Everyone has an opinion. And thanks to the Internet, everyone’s opinion can now be heard in form of online reviews that can remain online indefinitely. And while Yelp and Yahoo! aren’t websites to ignore, poor Google ratings can do your funeral home permanent damage. If your funeral home receives a less-than-flattering Google review, here are   …Continue Reading